Monday, 20 January 2014

Video



The aim for my 30 second news bulletin was to practice in front of the camera. The aim of SDC (South Downs College) news, the programmes I was presenting for, is to bring short snappy news to the staff and students. The target audience for this would mainly be college students aged 16-20 as that is the most common age of college students.

In terms of visual techniques I have anchored myself to a seat so I am not moving around nervously. I am also sat by a desk and am casually dressed to match the audience and connect with them. As i was having to read it from a sheet i am not always looking directly at the camera. Some of my facial expressions are not relevant to the story as I occasional smile however it is a story about Madeline McCann which is very serious. So in the future I would make sure that I learn my script off by heart so I can look directly at the camera and deliver it.

In terms of verbal techniques you can understand what I am saying quite clearly throughout. However the pace is slow at firsts and then gets faster throughout so it is unbalanced. The tone of voice is very different at the start compared to the finish as I was put on a voice and then it faded out. My use of language is quite standard English with no use of slang. I used quite a basic vocabulary to appeal to the audience as they would not want a presenter using loads of big, complicated words. The way I structured my sentences were very short and snappy giving small bits of information. In the future I would make sure that i keep the same tone of voice throughout as well as keeping the pace the same.

The visual techniques of the broadcast was suitable for the institution and the audience as it was very casual and informal. The speaking techniques however were not as suitable as I didn't speak confidently enough and was not always directly addressing the audience. If i were to do it again the future i would make sure i was addressing the camera the whole time and spoke more fluently.

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